Video production
Portfolio case study
Carrier Harley-Davidson — 5th Anniversary Contest with Rick Hughes
ID Conception produced a promotional video for Carrier Harley-Davidson’s fifth anniversary contest, which gave customers purchasing a new motorcycle a chance to win it. Featuring singer Rick Hughes, the campaign was scripted, filmed and edited to match the strong Harley-Davidson brand universe.
Project overview
Promotional video content created to showcase an anniversary contest, brand identity and community engagement.
ClientCarrier Harley-Davidson
MandateScriptwriting, filming, advertising edit, promotional video and contest campaign
Year2017
RegionSherbrooke, Eastern Townships
ServicesVideo production, Promotional campaign, Branding
View client siteHighlights
What this project includes
The points below describe documented work and deliverables without attributing an unmeasured result.
Promotional video content created to showcase an anniversary contest, brand identity and community engagement.
- Anniversary contest positioned for immediate audience attention
- Rick Hughes featured as the human and event-focused centre of the campaign
- Scriptwriting, filming and final editing handled by ID Conception
- Energetic tone and staging aligned with the Carrier Harley-Davidson identity
- Campaign created to support contest visibility and dealership interest
Mandate details
These details summarize the work presented and make it easier to compare this mandate with a future project.
DisciplineVideo production
FormatScriptwriting, filming, advertising edit, promotional video and contest campaign
Project markerPromotional video campaign
Related expertise
Services connected to this type of project
Explore the expertise that can contribute to a comparable mandate.
Branding and graphic design
A complementary service for building an experience that is clearer, more coherent and fitted to the mandate’s goals.
Learn moreVideo production
A complementary service for building an experience that is clearer, more coherent and fitted to the mandate’s goals.
Learn moreAI services
A complementary service for building an experience that is clearer, more coherent and fitted to the mandate’s goals.
Learn moreSimilar project
Your next project can also become strong proof
A website, video, visual identity or AI module can be structured to support your brand, SEO and conversion.
Consultation
Want to present your work more clearly?
ID Conception can structure your projects with a clear story, relevant media and useful links to your services.